Sunday, May 3, 2009
Climate Change: The Artist Formerly Known as Global Warming
I guess we are re-branding the phrase "Global Warming." What were we JUST talking about?
From the NYT:
The term turns people off, fostering images of shaggy-haired liberals, economic sacrifice and complex scientific disputes, according to extensive polling and focus group sessions conducted by ecoAmerica, a nonprofit environmental marketing and messaging firm in Washington
It also brings this equally disturbing image to mind.
You definitely need to read this entire article from the NYT.
Posted by Sheila at 3:21 PM